Size Hero: How Steroid Muscle Marys Conquered the World

action man atlantic mission Size Hero: How Steroid Muscle Marys Conquered the World

Mark Simp­son on how steroids got into our blood­stream and changed the shape of masculinity

(Guardian CIF, 6 Dec, 2007)

Roids may sound as Eight­ies as Cher’s black-lace bodice. But they’re baaak, even big­ger and bustier than ever.

Accord­ing to a series of recent reports, steroids, or ‘juice’ or ‘gear’ to the ini­ti­ated, once an exotic drug of cheat­ing ath­letes and freaky body­builders have entered the main­stream and have become just another lifestyle prod­uct for young men: some boys as young as 12 are report­edly tak­ing the drug.

And this despite the fright­en­ing pos­si­ble side-effects metic­u­lously listed in these press reports, includ­ing liver, heart and kid­ney dam­age, atro­phied tes­ti­cles, erec­tile dys­func­tion, depres­sion and raised aggres­sion. (Though, arguably, you could also expe­ri­ence most of these sim­ply by fol­low­ing Arse­nal FC.)

The key to this main stream­ing of steroids is van­ity. If you want to get into people’s blood­stream these days, promise to make them like what they see in the smoke-glass gym-mirror. Accord­ing to the sur­veys, the large major­ity of young men using the gear are not doing so to be stronger or faster or scarier — all tra­di­tion­ally accept­able ‘mas­cu­line’ ambi­tions — but to look more attrac­tive. To look shag­gable. Or just make you look.

In other words, young men are tak­ing steroids the way that many gay party boys have taken them for years: to look good on the beach or dance floor or web­cam. ‘Mus­cle Marys’ (as they’re called by envi­ous, less-muscular gays), are appar­ently no longer a strictly gay phe­nom­e­non. Mus­cle Marys are where mas­culin­ity is at, Mary.

It shouldn’t be so sur­pris­ing. We don’t really need sur­veys to tell us this. It has, after all, hap­pened right before our eyes. It’s the media that has main­lined steroids into the cul­ture and our kids. Unlike, say, very skinny girls, very mus­cu­lar boys are very pop­u­lar. An anti ‘Size Hero’ cam­paign like that we’ve seen against Size Zero is some­what unlikely. Steroids are an essen­tial, pre­scribed even, part of the way that the male body has been farmed and pack­aged for our con­sump­tion since it was laid off at the fac­tory and the ship­yard in the 1980s.

A gen­er­a­tion of young males have been reared on irre­sistibly — and fre­quently chem­i­cally — lean and mus­cu­lar images of the male body in sport, adver­tis­ing, mag­a­zines, movies and telly, even in the car­toons they watch and the com­puter games or toy dolls (or ‘action fig­ures’) they play with. It seems all that’s left of mas­culin­ity in a post indus­trial, post pater­nal world, apart from a science-fiction-sized penis, or a right foot good enough to get you into the Pre­mier League, is a hot bod. Men and women — but espe­cially men — will give you kudos for that. So will peo­ple cast­ing real­ity TV series.

Even Action Man (GI Joe in the US) is now a Mus­cle Mary. Per­haps because he’s only twelve inches tall, Action Man seems to have been hit­ting the ‘juice’ big time. He’s also got him­self a nice deep all-over tan — to bet­ter show off his pumped mus­cles.

Since the 1960s his bicep mea­sure­ments have more than dou­bled from a (scaled up) 12″ to 27″ and his chest from 44″ to 55″. His cur­rent ‘cut’ physique would be rather dif­fi­cult to achieve just by eat­ing corned-beef hash rations — espe­cially since, as far as I’m aware, a portable plas­tic gym isn’t yet one of his basic acces­sories. In an exam­ple of life imi­tat­ing art, or at least squad­dies imi­tat­ing dolls, steroid abuse by sol­diers is increas­ingly com­mon: US sol­diers in Iraq have been caught order­ing steroids online, and it was recently alleged that a size­able pro­por­tion of Black­wa­ter mer­ce­nar­ies are on ‘the gear’.

Mus­cle Marys aren’t just for Xmas — they’re also for High Office. Arnold ‘Com­mando’ Schwarzeneg­ger, seven times Mr Olympia, who has admit­ted using indus­trial quan­ti­ties of steroids since he was in his teens (though denies he takes them now) is today the walk-on-water Green Gov­er­na­tor of Cal­i­for­nia and Repub­li­can inspi­ra­tion to David Cameron — after a suc­cess­ful Hol­ly­wood movie career play­ing an under-dressed heavily-muscled male masseur pre­tend­ing to be an action hero. Quite an achieve­ment when just walk­ing with­out painful chaf­ing must have been difficult.

Partly because of Arnie’s 80s ‘spe­cial effects’, Mus­cle Marys are de rigeur in the movies today — even in middle-age. The age­ing star of a recent epic block­buster whose career has largely been built on his six-pack was widely rumoured to have been on so much ‘gear’ try­ing to look ‘invin­ci­ble’ that he fre­quently had to be stretchered off the set at the end of the day, poor love. Mean­while ‘Come­back Kid’ Sylvester ‘Rocky’ Stal­lone (aged 60) was caught by Aus­tralian cus­toms with sev­eral vials of his ‘Come­back’ secret ear­lier this year.

The ail­ing James Bond fran­chise suc­cess­fully re-launched Bond and made him more attrac­tive to younger view­ers by rein­car­nat­ing him in the pneu­matic form of Daniel Craig — Bond became his own big-chested Bond Girl - and last year’s smash hit film ‘300′ fea­tured ‘Spar­tans’ who looked less like ancient war­riors than Mus­cle Marys at a Toga Party. Or the “juiced-up” pro­fes­sional wrestlers in Speedos that so many boys today have on their bed­room walls.

WWE wrestler Chris Benoit’s recent murder-suicide of his wife and child and intense media spec­u­la­tion about whether it was steroid-related (steroids were found at his house and his post mortem testos­terone level was ten times nor­mal) has caused a major scan­dal in the US. But it has been as obvi­ous for many years that most of these guys were sprin­kling more than sugar on their Cocoa Pops (and Benoit was actu­ally rel­a­tively scrawny com­pared to some wrestlers).

That’s, after all, what peo­ple were look­ing at. What they were pay­ing to see. Pro wrestling is show­busi­ness, and steroids are the busi­ness — at least when it comes to mak­ing spec­tac­u­lar bodies.

As a result of this and other recent steroid scan­dals in Amer­i­can foot­ball and base­ball - includ­ing at High School level — a panic has emerged about the use of steroids by US ath­letes. But this has tended to obscure how main­stream steroids already are in the US and how, as in the UK, they’re prin­ci­pally (ab)used by non-athletes (only 6% of users played sports or con­sid­ered them­selves bodybuilders).

In the UK there have been calls to ban the sale of steroids online, crack­down harder on gyms sell­ing them and edu­cate young peo­ple about the dan­gers. Well, every­one is in favour of edu­ca­tion, and no one is in favour of teens using steroids, but it’s unlikely that any of this will seri­ously reverse the Mus­cle Mary/Size Hero trend.

Steroids can’t be unin­vented — or fil­tered out from the culture’s blood­stream. They’ve already changed the shape of mas­culin­ity. What’s more, unlike most if not all of the expen­sive sup­ple­ments adver­tised in FHM, Men’s Health and Nuts as ‘muscle-builders’ and ‘fat-burners’, they actu­ally work. And I know whereof I speak: I dab­bled with the ‘juice’ myself, 17 years ago as a cal­low youth. They cer­tainly did what they said on the tin: I only stopped because they made me even spot­tier and angrier than I already was.

In an age when what’s authen­ti­cally mas­cu­line is unclear, but what’s hot is as in-yer-face as a nice pair of pecs, inject­ing syn­thetic man­li­ness, despite the pos­si­ble risks to your actual man-bits, is not going out of fash­ion any­time soon. The only effec­tive way to dis­cour­age their use will be to come up with a new gen­er­a­tion of muscle-building drugs that work as well as steroids but have fewer side-effects. I’d cer­tainly take them.

Steroids are the met­ro­sex­ual hor­mone — they make men saleable and shag­gable in an age that doesn’t have much idea what else to do with them.

Copy­right Mark Simp­son 2007

10 Comments

  • […] sur­vey didn’t cover this, other data sug­gests a sur­pris­ingly large num­ber of men are also tak­ing steroids, growth hor­mones and other pre­scrip­tion drugs to achieve a more aes­thet­i­cally pleas­ing appe.…Which gen­er­ally means tits and abs. Men’s main pre­oc­cu­pa­tion, the sur­vey found, was their ‘beer […]

  • supermarky wrote:

    I did a cycle or was it two on my own, then left it alone until sanc­tioned by MDs for AIDS wast­ing, low testos­terone lev­els. It was war­ranted to some extent but I got access to far more than nec­es­sary for “health”. Still, I don’t know that steroid use is up there with cig­gies or alco­hol in terms of real dan­ger used with­out total aban­don. I’m not sure it’s such a big deal. I think innu­mer­able Aiden Shaws of the world may have exac­er­bated oth­er­wise untreat­able dif­fi­cul­ties via var­i­ous choices, but… well I’ve been over this turf before in ye old com­ments section…

  • […] I don’t think it likely the steroid ‘epi­demic’ that drug agen­cies have warned is ram­pag­ing amongst young men today because they want a desirable […]

  • AndrewGMooney wrote:

    Dear Mr Simpson,

    Thank you for alert­ing us all to this creep­ing men­ace to pub­lic and pubic health. Also, for explain­ing yet another cause and excuse / jus­ti­fi­ca­tion for the con­tin­u­ing col­lapse of pub­lic decency and cour­tesy. After read­ing your illu­mi­nat­ing prose: So many things now make sense!

    It used to bewil­der me how ‘upset’ sup­pos­edly Adult Men get about dri­ving cars or sim­ply queu­ing for prod­ucts and services:

    Now I know it’s not ‘Road Rage’ but ‘Roid Rage‘.

    I had assumed the rude motorists who cruise, I mean, curse me on a daily basis, had sim­ply been watch­ing too many episodes of ‘Top Gear’!
    All that blar­ing of horns and flash­ing (of lights) just because I hap­pen to ‘look ‘ at them, smile and ‘wink’, whilst lick­ing my lips after recently mas­ti­cat­ing some salty nuts. I’m only try­ing to be friendly!

    I have also expe­ri­enced it in the super­mar­ket as some moron with 600 cans of beer in his trol­ley can’t wait to get to the till to get home and ‘off his trol­ley’: So sim­ply barges into me! Using the metal­lic shop­ping bas­ket on wheels as weapon of choice.

    I hope Flight Atten­dants are into ‘this kind of thing’! I don’t want any unpleas­ant Mid-Atlantic Trol­ley Dolly hissy-fit out­rages: Just because Air­lines expect their Young Male Employ­ees to con­form to ‘cus­tomer expec­ta­tions’ regard­ing min­i­mum pec­toral require­ments, pert butts, etc.

    Often I’m inno­cently wait­ing at the Night Bus Stop eat­ing some chips: Only to be tar­geted by some spec­i­men as the ‘out­let’ for all their pent up frus­tra­tions and steroidal derange­ments. Sim­ply because they have not been given instan­ta­neous gen­i­tal grat­i­fi­ca­tion after buy­ing some young lady 10 Brandy and Baby­chams at the ‘Dis­cothèque’ — as I think ‘dance­halls’ are called by young peo­ple today.

    I always try to rea­son with them, sub­tly sug­gest­ing var­i­ous ways that might relieve them of their dis­turbed pas­sions: In a way that doesn’t involve slash­ing me with their Stan­ley Knife! Some­times I suc­ceed: But often I have to flee in ter­ror, which isn’t a very nice way to end the night. Is it?

    Now I realise they are prob­a­bly ‘vic­tims’ of this cult-like usage of ‘steroids’, I will be more cir­cum­spect in offer­ing assis­tance in future!

    I also have sus­pi­cions that cer­tain Alpha-Females in their Hummer-type S.U.V’s may be using some­thing more than just HRT patches to get that Madonna-esque, don’t mess with me– Ama­zon­ian lady look.

    Your arti­cle has alarm­ing impli­ca­tions! Please make sure you send a copy to The Home Secretary.

    Of course, as with so many other prob­lems in Mod­ern Soci­ety: It is the ‘homosexual-ists’ and their irre­spon­si­ble pro­pa­ganda for ‘party’ lifestyles who are respon­si­ble for this rep­re­hen­si­ble phenomenon.

    An acquain­tance of mine gave me a book to read called ‘My Down­fall’ by some unfor­tu­nate soul called ‘Aiden Shaw’. It was a work of unusual hon­esty and self-examination con­cern­ing his ‘cin­e­matic career’. He took steroids too. He seemed to realise: They make you big, but they don’t make you clever. And really, it’s all a bit ‘high-maintenance’, this whole ‘gay’ thing. From what I can see.

    Dis­gusted of Malvern Wells, England.

  • As a young woman I have to say that exag­ger­ated mus­cle is quite ugly and taste­less. Skinny guys for the win!

  • It’s huge with High School ath­letes in the U.S. and Canada too, par­ents are scor­ing the steroids for their sons and let’s not leave out daugh­ters who play sports. Enhanced per­for­mance means col­lege schol­ar­ship, celebrity, per­haps a pro­fes­sional career. Ulti­mately steroid abuse, grow­ing your body at such a rapid rate results in injury to say noth­ing of the men­tal side effects. Nice to look at but really how many Mus­cle Gods do we need in this world?

  • Thank you for your great article/blog entry/whatever! Too many peo­ple have the belief that only women care about what peo­ple think about them. Pop­u­lar belief is that all men do exactly what they want regard­less of what the ideal man is.
    What makes me really angry, though, is that women are “allowed” to be vain, but men are not. There are still hill­bil­lies that put up “beware of gay man”-signs out­side your door if you comb your hair one time too many. This fear of effem­i­nate behav­iour must stop. Let’s just all agree that effem­i­nate means “good”. Fine!
    Any­way — that peo­ple destroy their bod­ies to be beau­ti­ful or even accepted is not accept­able. And why do Hol­ly­wood lack imag­i­na­tion? Why are they cre­at­ing the same movies over and over with the same stereo­typic women, men, vil­lains, homo­sex­u­als etc? Artis­tic free­dom is over­rated when the artist’s no artist. I want to see more types of char­ac­ters and bod­ies onscreen, and I want more rules and reg­u­la­tions con­cern­ing com­mer­cials. Now I’ve said enough. No, just one thing more: I’m not attracted to mus­cle marys. Just let­ting you know that there are peo­ple who doesn’t think highly of gym heroes. But I’m Swedish, so who cares about what I think?

  • …boys who do not excel in sports should feel com­pelled to rein­force their mas­cu­line self image by tak­ing mea­sures to enhance their sec­ondary sex char­ac­ter­is­tics as man­i­fested in their habitus.’

    I’m one also. I did row for my school, but that never got any­one laid.

  • One more comment/critque of a nerdy/scientific nature:

    Clin­i­cally, ‘steroid’ refers to a broad class of cholesterol-based hor­mones, which in addi­tion to testos­terone and other andro­gens (DHEA, etc.) includes all the estro­gens, prog­es­terone, cor­ti­sol, and the var­i­ous vit­a­min Ds.

    Obvi­ously the andro­gens are the sub-set of steroids to which you are refer­ring. How­ever, these days most juicers use them in con­sort with non-steroid (pro­tein) hor­mones like Growth Hor­mone (GH), insulin-derived growth fac­tor, and even insulin itself, as in addi­tion to medi­at­ing the uptake of sim­ple sug­ars in fat does it the same for amino acids in muscle.

  • I’m glad you pointed out the inter­est­ing over­lap (or per­haps con­sil­liance) between wimps on ‘roids and ‘Mus­cle Marys’. Whereas in ear­lier times the play­ing fields were con­sid­ered a train­ing ground for those ‘mus­cu­lar Chris­tians’ who went off to gov­ern the Empire or con­quer the West, in the post-war, post Impe­r­ial, post-industrial era, suc­cess in sports has become and end unto itself, and sports heroes the par­a­digm of mas­culin­ity. The tables have turned to such an extent that in the Black­wa­ter goon squad we have mer­ce­nary sol­diers mas­querad­ing as sports figures.

    There­for it should come as no sur­prise that boys who do not excel in sports should feel com­pelled to rein­force their mas­cu­line self image by tak­ing mea­sures to enhance their sec­ondary sex char­ac­ter­is­tics as man­i­fested in their habitus.

    I hap­pen to be one of them (to some extent, at least.) The caveats regard­ing exoge­nous andro­gen notwith­stand­ing, I will never be ‘huge’ because I could never ratio­nalise con­sum­ing the huge amounts of pro­tein required (4+ g/kg) to ‘build’ in a world where at least a bil­lion chil­dren still go to bed hun­gry. I know, how quaint of me.

    U.S mil­i­tary recruiters — or rather the adver­tis­ing agen­cies they retain — are canny, and place their expen­sive ads dur­ing tele­vised sports events as a way of sug­gest­ing to those sem­piter­nal bench-warmers another avenue in which they may prove their mas­culin­ity. I sus­pect that their are more than a few poten­tial Mus­cle Marys in this sad-sack cohort, which may account for the some­what higher inci­dence of homo­sex­u­als (i.e. ‘Friends of Freddy’) in the military.

Leave a Reply

Your email is never shared.Required fields are marked *