Ronaldophobia

Mark Simpson explains why Cristiano Ronaldo’s talent & prettiness are so intolerable One of the queerest things about homophobia is that many of its targets are not actually homo. Not because homophobia is a blunt, inaccurate baseball bat – though that as well – but because homophobia is used as a way of policing all men’s behaviour, whatever their actual sexual preference. Or just to bring them down a satisfying peg or two. That’s so GAY!! What are you, a FAG?? Etc. Etc. Now that […]

Cristiano ‘Sporno’ Ronaldo – Mark Simpson Interviewed By Newsweek

Mark Simpson interviewed by Newsweek’s Teddy Cutler on the spornosexual movement and the leading role of Ronaldo’s pectorals in it (2/20/2016) What exactly does ‘spornosexual’ mean? The spornosexual is a man who has hammered and fashioned his own body into a hot, ripped, pumped, inked, vaguely lewd commodity at the factory of the 21st century—the gymnasium. He’s a man who aspires to be that ultimate male hero today —a Men’s Health cover model. How do you spot one? You don’t. Their under-dressed body spots you—and then demands that you […]

Cristiano Can’t Find His Shirt – But Always Knows Where the Camera Is

Cristiano Ronaldo’s latest for Armani shows him looking – not too hard – for his t-shirt.  Do you remember when maids rather than footballers were treated as sex-objects?  No?  OK, I must be getting very old indeed.  But of course this tradition is what the ad is playing on – the reversal, or reflection/refraction, of ‘the male gaze’ that has happened in the last couple of decades that is the signature style of metrosexuality.  And likewise it trumps the traditional presumption of feminine passivity and […]

The Press Still Love-Hates ‘Twinkletoes’ Ronaldo So

Cristiano Ronaldo’s latest fashion foible, painted toe-nails has provoked the usual bitchy, mocking response that is attached to anything Ronaldo in the Anglo media. Despite – or perhaps because of – the way they seem to regard him as a sure-fire way of selling newspapers. The announcement of the birth of his son by a surrogate mother last week also presented another opportunity to give him a good kicking. Some, like Celia Walden in The Telegraph, really going overboard in the expression of their tainted, […]

David Beckham’s Package: Don’t Handle The Goods, Madam

After all those ads in which Becks thrusted his giant Armani wrapped package in our faces if not down our throats, an Italian satirical TV show decided to do a little consumer product testing.  You know that in Italy they like to handle the sausage and tomatoes – and haggle over the price – before they part with their Euros. Both parties are clearly unimpressed. For those who don’t speak the most beautiful, most musical language in the world: the rubber-gloved lady shouts at a […]

Cristiano Ronaldo Grabs David Beckham’s Bulging Underwear

My congratulations go to Cristiano Ronaldo, who once again is stepping into Beck’s pricey shoes – and briefs. Ronaldo has just been named Armani’s new international ‘spokesmodel’. (Presumably his legs and packet are going to do all the talking.) Poor Becks, Mr Armani’s previous sporno star, discarded by his Italian designer sugar daddy like yesterday’s trade, unpopular at Galaxy FC and currently sporting a Captain Birdseye beard, is increasingly looking like someone who was merely keeping that overpriced underwear warm for Ronaldo. In fact, being appointed Mr […]