Tag Archives: Freddie Ljunberg

Sporno

Mark Simpson on how sport and porn got into bed with one another — while D&G and Mr Armani took pictures.… (Out magazine, May 2006; expanded for The V&A’s ‘Fashion V Sport’ catalogue, June 2008.) You might think that it was Italy’s greater ball skills, or stamina, or team spirit that won them the 2006 football …

April 17, 2010 – 3:18 am | By Mark Simpson | Posted in sporno | Tagged , , , , , , , , , , | Comments (43)

Sweden’s Young Metrosexuals Find a Voice

Meanwhile, across the North Sea in Sweden.… 19 year old Eric Saade is telling us, in a leather jacket and gloves: ‘You can call me manboy’ before pleading, in the crie de coeur of metrosexuals everywhere: ‘Give me lurve!  Give me lurve!  — Don’t go!’. The pleasingly annoying/annoyingly pleasing ditty ‘Manboy’ cranks to a creaky climax …

March 8, 2010 – 1:24 pm | By Mark Simpson | Posted in commentary | Tagged , , , , | Comments (11)

From Sportsmen to Sporno Stars

by Mark Simpson, The Times, 28 July, 2008 Next week the V&A opens an exhibition called Fashion v Sport, profiling the relationship between the sports and fashion industries — a relationship that seems to be flourishing despite the habit of many of today’s sportsmen and women of wearing less and less. Recently the New York Daily News …

July 30, 2008 – 7:25 pm | By Mark Simpson | Posted in Beckham, metrosexual, sporno | Tagged , , | Comments (3)

Sporno: where sport and porn meet and produce a spectacular money shot

Just in time for the World Cup the July issue of the re-launched OUT features an essay by yours truly on the post-metrosexual pornolization of sport — or what I dub ‘sporno’.  Here’s a (breathless) taster: ‘Sportsmen on this side of the Atlantic are increasingly openly acknowledging and flirting with their gay fans, a la …

June 20, 2006 – 11:37 am | By Mark Simpson | Posted in advertising, article, bisexuality, commentary, journalism, masculinity, metrosexual, popular culture, porn, sporno, sport | Tagged , , , , , , | Comments (13)