Nadal’s Locker Room Service

  Is that a racquet in your pants? Or are you just pleased to see a camera? Darkly handsome 29 year old tennis ace Rafael Nadal’s new ad for Tommy Hilfiger has more than a hint of a Tom Cruise Top Gun locker room scene about it. It also goes further than any other recent underwear ads in commodifying celebrity cock. All but shoving it down our all-consuming maws. It’s a big budget version of a web-cam show. The ad begins with the camera, apparently held by a […]

Magic Mike XXL: What It Tells Us About Modern Manhood

“The Magic Mike movies are, truth be told, a bit of a nostalgia trip. ‘Male stripping’ is actually rather retro. It emerged as a phenomenon in the now impossibly innocent-looking 90s when the Chippendales and their orange muscles framed by bow ties, white cuffs and permed hair drove women wild – and Channing Tatum himself was working as a stripper in Florida, before he became a Hollywood sex object.” Yours musing on today’s stripped-down stuffed-crotch masculinity in The Telegraph.

Mark Simpson Interviewed on Italian Swiss TV Channel RSI

At the end of last year I was interviewed by Sarah Ferraro of Italian Swiss TV channel RSI for a doc about modern masculinity airing Thursday (tomorrow) at 9pm. Here are some advance clips that the makers of the doc kindly shared of me unrelaxing in a male spa in London’s Mayfair called The Refinery. The original interview, as you can imagine, lasted hours…. The documentary should be available to view on the RSI site here this Friday (with me dubbed into sexy Italian).

Keyless Entry & Male Versatility

“I call him lollipop” The sexualisation of the male body probes new, perfectly-rounded depths in this European ad promoting the ‘keyless entry’ feature on Ford cars. And possibly the use of Ford key fobs as sex toys. A remarkably well-crafted ad, it makes excellent use of the increasingly blatant modern phenomenon of metaphysical – and increasingly physical – male versatility. How men in our spornosexual age are now active and passive. Tops and bottoms. Subjects and objects. Heroic and tarty. To the strains of an ‘innocent’ 1960s bubblegum pop track […]

Well-Oiled, Precision-Engineered German Spornosexuality

This recent German ad caught my eye. Or rather, some silky smooth, highly-grabable German glutes leapt out of my monitor and rammed themselves in my face. My German is rather poor, but the ad would appear to be for lady’s body-cream called Aldo Vandini. Expensive body-cream, judging by the size of that obscenely luxurious bath-living room the shameless young man is oiling himself and his precision-engineered buttocks up in. I don’t know about you, but I found myself rather distracted by it. Perhaps I’m deeply […]