metrosexual

China’s Metrosexual Crackdown

China’s ruling Communist Party has reportedly finally had enough of impossible male prettiness, and is cracking down on the promotion of metrosexuality. ‘Sissy’ boybands, ‘vulgar’ social media influencers, reality TV and ‘abnormal esthetics’ have been denounced by China’s mighty broadcast regulator, The National Radio and Television Administration. They have, according to this report, correctly identified some of the main vectors of metrosexuality in their moralising campaign to make China uglier: ‘An emphasis was placed on banning “immoral” stars, in particular, “resolutely putting an end to… Read More »China’s Metrosexual Crackdown

Jeans-Genie – The Lecherous Legacy of Those 80s Levi’s Ads

Mark Simpson on how we’re all living in Nick Kamen’s Launderette now Another fondly-remembered part of the 1980s finished its last cycle last week. Nick Kamen, real name Ivor Neville Kamen, the Essex-born much-gasped-over star of the famous 1985 Levi’s 501 male striptease ‘Launderette’ TV ad, checked out. He was just 59. Sadly, this was more than a decade before his Biblically-allotted threescore years and ten was up. But, self-centred as ever, I couldn’t quite stop myself from thinking: ’59!! How did that doe-eyed young… Read More »Jeans-Genie – The Lecherous Legacy of Those 80s Levi’s Ads

Cristiano Ronaldo’s Insta-Lovefest

The world’s most famous man this week became the first person to pass 250 million followers on Instagram. A milestone in human e-volution. Already the most popular personality on social media, 35-year-old Cristiano Ronaldo is now just rubbing our noses in it. The Juventus star has 100 million more followers than all 20 Premier League clubs combined. His arch-rival Lionel Messi trails way behind him, in seventh place, with ‘only’ 174 million followers. Obviously they’re not posting enough totally shredded topless pics. The five-time Ballon… Read More »Cristiano Ronaldo’s Insta-Lovefest

A South Korean Metrosexual Revolution

‘Men in South Korea spend more on skincare per person than men anywhere else in the world.’ Except Essex, of course. Interesting BBC report on the K-Pop inspired uptake of male make-up by young Korean men.

Metrosexmania: How America Lost Its Mind Over Metrosexuality

By Mark Simpson (Originally appeared in Out magazine, October 2017) The US had a national nervous breakdown over male beauty in the early noughties. It seems ridiculous now – and actually it was fairly ridiculous at the time – but it’s simply an objective fact that the US went completely fucking berserk over the metrosexual: my insufferably pretty offspring with the really great, hydrated skin. Not since the Beatles had a British import caused so much screaming – and so much moral panicking. In 2003… Read More »Metrosexmania: How America Lost Its Mind Over Metrosexuality